There’s a new way to watch the Masters golf tournament

There’s no such thing as “too much Masters” for golf aficionados and for casual fans, and the good news is expanded coverage is on the way.

Prime Video will join CBS Sports and ESPN in live television coverage of the 2026 Masters, tournament chairman Fred Ridley announced.

Beginning with the 2026 Masters, two additional hours of first- and second-round coverage will be offered both days on Prime Video. The Masters will stream live on Prime Video from 1-3 p.m. on Thursday and Friday, leading into ESPN’s broadcast coverage on both days from 3-7:30 p.m.

CBS will air the Masters live from 2-7 p.m. on Saturday and Sunday, preceded each day by live streaming coverage on Paramount Plus from noon-2 p.m.

The Prime Video additions will stretch the tournament’s television coverage to 27 hours over the four days.

“Working alongside Amazon in this capacity is an exciting opportunity for the Masters Tournament and its fans,” Ridley, who is also chairman of Augusta National Golf Club, said in a press release. “We are proud of our longstanding partnerships with CBS Sports and ESPN, who have set the highest standard for broadcast coverage of the Masters.

“The addition of Amazon will only further our abilities to expand and enhance how the tournament is presented and enjoyed.”

In recent years, Amazon has invested heavily in acquiring live-sports rights for its Prime Video platform, including NFL “Thursday Night Football” starting in 2022 and, launching this fall, NBA games on Thursday, Friday and Saturdays.

With Rory McIlroy seeking to complete golf’s grand slam, the 2025 Masters attracted almost 13 million viewers for Sunday’s final round. The number represented an increase of 33% over 2024.

However, TV ratings on ESPN for the first two rounds dropped 28% year over year for Thursday’s first round and fell 14% in the second round compared to Friday in 2024.

Chip shots. USC’s 12th-ranked women’s team finished fifth and missed match-play in the Stephens Cup in Lake Bluff, Illinois. Junior Alicia Olsson and sophomore All-American Eila Galitsky tied for ninth in the individual competition. ... Galistky, who shared medalist honors in the season-opening Annika Intercollegiate tourney, earned the SEC’s women’s golfer of the week honors. ... On the men’s side, USC’s Frankie Harris, who tied for first in individual competition in the Gopher Invitational, shared the conference’s men’s golfer of the week honor, and freshman August Petersson was named the league’s freshman of the week. ... Lucas Augustsson finished seventh individually in leading Clemson’s men to a tie for seven in the team competition in the Invitational at The Honors Course in Chattanooga, Tennessee. ... Chris Eassy (Simpsonville) and Daniel Ezelle (Taylors) combined to win the SCGA’s Forty-Plus Series event at Blackmoor GC in Murrells Inlet. ... In the U.S. Mid-Amateur in Scottsdale, Arizona, Stephen Behr Jr. (Florence/Clemson) and Chandler Mulkey (Charleston) advanced to match play and moved to the Round of 32 before being eliminated. Sam Jackson (West Columbia), Brian Quackenbush (Aiken), Connor Doyal (Charleston), Patrick Stephenson (Columbia) and Jeffrey Long (Murrells Inlet) failed to qualify for match play.

This story was originally published September 19, 2025 at 8:55 AM with the headline "There’s a new way to watch the Masters golf tournament."