Beaufort News

Wet Willie’s to open in Beaufort this fall

A rendering shows the view from the front door of a Wet Willie’s scheduled to open in Beaufort this fall.
A rendering shows the view from the front door of a Wet Willie’s scheduled to open in Beaufort this fall. Wet Willies/LS3P

A frozen-daiquiri bar coming to Beaufort is set to open this fall.

Wet Willie’s is planned for Beaufort Town Center on Boundary Street and could be open by late September or October, owner Joseph Ford said Friday. He initially hoped to open this month, but designing the space took longer than expected.

Renovations on the former Beaufort Arts Council space should begin within a month, Ford said.

The new look will include front double doors with the bar on the right at an angle to the entrance. A garage door in the back will be transformed into double doors opening onto a 2,000-square-foot patio, Ford said.

Trees behind the building could be trimmed to open up marsh views.

Ford’s mother, St. Helena Island resident Patricia Alston, will be the bar’s general manager.

Alston said customers can expect good bar food in addition to the boozy creations.

“We’re more than than just the drinks,” she said. “It will be an experience when you come to Wet Willie’s.”

Wet Willie’s will hire bartenders, servers and assistant managers as the opening nears. Those interested when the time comes can apply at www.wetwillies.com, Alston said.

Ford, 30, is a St. Helena native and Beaufort High School graduate living in Norfolk, Va. He was in the U.S. Navy and served as a contractor the past two years in Afghanistan, he said.

The Savannah-based Wet Willie’s has 14 locations, according to its website. There are two Wet Willie’s locations in Savannah and also bars in Myrtle Beach and Columbia.

Wet Willie’s is known for its frozen drinks, with flavors including Call a Cab, Naked Willie and Shock Treatment.

The Beaufort Arts Council and its school, Mather Academy, moved to Port Republic Street downtown in April.

Stephen Fastenau: 843-706-8182, @IPBG_Stephen

Beaufort Town Center, shown in 2008

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