Programming change affecting Lowcountry ESPN Radio listeners

ccox@islandpacket.comJanuary 14, 2013 

A change by Cumulus Media radio stations nationwide is forcing Lowcountry listeners to adjust their dials.

On Jan. 2, area station 102.1 FM -- along with others owned and operated by Cumulus Media -- ended its usual partnership with ESPN in favor of CBS Sports programming.

"(We) made the switch from an ESPN Radio property to a CBS Sports Radio property as part of a nationwide initiative by the station's ownership," said 102.1 FM program director Seth Harp.

The change will not alter any major programming for 102.1 FM, Harp added. The station is still the home for all Georgia Southern football and basketball, Atlanta Falcons football and Atlanta Braves baseball.

In addition, 102.1 will now see its daily lineup switch to "CBS Sports Radio Mornings" (6 a.m. to 9 a.m.), "John Feinstein" (9 a.m. to 12 p.m.), "The Jim Rome Show" (12 p.m. to 3 p.m.), "Seth Harp" (3 p.m. to 6 p.m.), "Moore & Jones" (6 p.m. to 10 p.m.) and "Ferrall on the Bench" (10 p.m. to 12 a.m.)

"Coming up in the course of the next few weeks to months, there's going to be more changes," Harp said. "It gives us a chance to regionalize our programming and cater it to more of the fans' wants and interests of this area."

ESPN Radio remains available locally on 104.3 FM and 1400 AM. Listeners can now pick up the signal and should expect it to gain strength as the station works on building power in order to enhance its reach, according to the station's Facebook page.

Traditional ESPN programming includes "Mike & Mike in the Morning," "The Herd with Colin Cowherd" and "The Scott Van Pelt Show." The station will soon begin airing the local program "3 & Out with B.J. Bennett, Matt Osborne and Kevin Thomas" from 3 p.m. to 6 p.m. weekdays, according to its Facebook page.

Attempts to reach ESPN Savannah 104.3 FM were unsuccessful.

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